“Airlines must show progress on sustainability to avoid becoming next…

“airlines-must-show-progress-on-sustainability-to-avoid-becoming-next…

“Airlines must show progress on sustainability to avoid becoming next…

“Airlines must show progress on sustainability to avoid becoming next tobacco industry”
2022-02-02 13:04:00
Airlines have an immense problem in trying to convince enough people that they are genuinely trying to reduce their sector’s climate impact. Though they are doing a few small things to cut the carbon, those measures are dwarfed by the intention of the sector to keep growing. There is more overall climate impact of more flights, even if each one is a tiny % lower carbon.  The sector wants to be seen to be genuinely being “green” (terrible word that has been so abused as to now mean virtually nothing – in the same way as “sustainable”). But they have the problem of many of the measures they may have taken, to be a bit more fuel efficient, have higher load factors, lighter planes, newer planes) have already been taken – not for climate reasons, but for increased profitability. They are not additional measures, aimed at cutting climate impact.  And airlines also try to out-do competitors in terms of claiming their flights and fleets are better than those of a competitor. So it is “dog eat dog” and that makes it easier for the public to understand that much of the hype is greenwash. Airlines, after 2 Covid years, fear arguments against more flying like: “Do you want to go through all that again?” and “Was it so bad when you couldn’t fly as many times a year?” .Tweet   Airlines must show progress on sustainability to avoid becoming next tobacco industry By Airline Business (Flight Global) 26 January 2022 Action and positive communication are important in stopping future generations viewing aircraft as negatively as cigarettes are today, argues SimpliFlying’s Shashank Nigam While airlines only contribute to approximately 3% of global emissions today, [excluding the non-CO2 impacts. AW comment] research indicates that this number could rise as air travel grows. Because the aviation industry is highly visible and high profile, many see flying as a luxury that should be heavily taxed or significantly reduced. After two years of dramatically reduced travel due to the pandemic, environmental campaigners will start using

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